The Office Automation division center incorporates an Oracle database with a custom made front end based on Developer 2000, a system specifically designed for call center activity. Well trained Arabic and English speaking personnel are designated work controllers who receive customer calls and despatch technicians.

Each machine is labelled with a unique computer number enabling easy identification. Every customer call is registered viewing to the unique computer number and subsequently the details of call completion is entered in the system database for analysis and future corrective action. With the above facilities.

• It is ensured that maximum customer service calls are attended within 2 to 4 hours.
• Regular preventive maintenance calls are assigned to a Service Representative automatically.
• Customer calls are analyzed and (if need be) proper corrective action taken.

The Service Support Team comprises of a group of 80 well trained product specialists and service representatives.

Initially with the introduction of every new model, the Service Manager/Assistant Service Manager/ Service Supervisor are trained at the factories of suppliers. They in turn train the rest of the Service Representatives in-house. Periodic workshops are organized to refresh and update information on the latest devlopments and modifications to the line.

Bader AlMulla & Bros Co. W.L.L.
Maseelah Trading Co. W.L.L.

For more information, please contact the Department at