Al Mulla & Behbehani Motor Company
Founded in April 2006 as a joint venture between Al Mulla Group and Behbehani Motor Company, Al Mulla & Behbehani Motor Company W.L.L is the authorized distributor for Alfa Romeo, Abarth, Chrysler, Dodge, Fiat, Jeep®, Ram, and Mopar® brands. This partnership is doubly special since both companies not only brought decades of automotive experience to the table, but it also led to a unification of sales and service operations. This created an extraordinary opportunity to increase market share and value add to the customer’s experience at every step of their journey.
The globally renowned brands represented by Al Mulla & Behbehani Motor Company combine exceptional style with ultimate driving performance. Equipped with the latest technology and safety features, the range of vehicles includes small fuel-efficient city cars to legendary muscle cars and iconic off-road vehicles, sophisticated and refined sedans, to high-performance models that stir the emotions of every car enthusiast.
By offering priority, transparency, and accuracy, Al Mulla & Behbehani exceed customer expectations at every touchpoint – from showrooms located at Al Rai and Ahmadi, to three after-sales service facilities (service, parts and body shop) in Al Rai, Shuwaikh and Ahmadi; and at four locations for parts in Al Rai, Ahmadi, Shuwaikh (Express Lane) and Canada Dry Street.
The company’s after-sales and customer care brand Mopar ensures that customers have access to the best possible care and service for their vehicles. Mopar’s professional technicians are trained in adherence with FCA’s demanding global standards, along with using only genuine performance parts and accessories.
Well-trained staff, continuous improvement of processes, and state-of-the-art facilities are the three pillars which hold up Al Mulla & Behbehani’s commitment to our customers. These contribute heavily to the company’s ability to gauge customer needs and expectations and constantly evolve with solutions. With extensive strategic investments planned, this is a journey that will continue to make great strides in the future.